Marketing Strategy :Who said that “death” can not sell? Until recently, she was on the list of prohibited topics. People were afraid to even mention it, let alone use it as an advertising move. But times are changing, and today the femme fatale of the afterlife has become a popular character in the scripts …Read More
Remember the early 2000’s, when there was a real boom in business cards? Large brands obligatory ordered thousands of cards for employees, beginning businessmen together with creative agencies created masterpieces on a scrap of paper, and every self-respecting caretaker always had at least 10 business cards. Now it is nothing more than waste paper, …Read More
“If you are not on the Internet, then you do not exist”
The old man Bill knew what he was talking about. Even in the years of the birth of the Internet, he foresaw that beyond this resource the future of not only science and information, but also marketing and advertising. …Read More
According to the eMarketer study, this year, online advertising will outstrip TV advertising on the following budgets: “In 2017 TV advertising spending will reach $ 72.1 billion, or 35.8% of the total advertising budgets in the US. Meanwhile, the total cost of online advertising in the same 2017 will be $ 77.37 billion, or …Read More
What to focus on when optimizing online advertising, and what tools are good for this: together and separately.
The number of clicks and CTRs are the most obvious and the most accurate metrics. However, they are far from the most reliable for evaluating the effectiveness of ads. It is much more important to know how …Read More
Can you keep secrets? You do not need to be a Facebook guru to lead this social network.
There are many “secret” techniques that you can begin to apply today. Professionals use them constantly, so they are guaranteed to simplify the management of your page and increase the effectiveness of marketing on this site. At …Read More